FEED THE ADDICTION

This spot was made to create awareness of the dangers of smoking at a younger age, creating a creature that embodies the "Addiction" and exemplifies some of the dangers and consequences related to smoking.

Feed The Addiction

Spot made for the Arizona Department of Health Service's Bureau of Tobacco Education commissioned by Riester and directed by Luis Torres.

Animation Director: Luis Torres (Mr. Flama)

After Effects Artist: Luis Torres (Mr. Flama)

Character Animation and 3d Development: ExodoDW

December 2009.

STYLE FRAMES - PITCH

ENVIRONMENT LOOK AND DEVELOPMENT

CREATURE DEVELOPMENT

Here are some of the sketches that lead to the final design for "Addiction"

APPROVED CREATURE DESIGN

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